De Leo & Drasnar Architects

Camilo Fuentes
Fabio Costelli 
Nicholas Merli
Liborio Vaccaro
Musso Teli
Alassio, Italy
2017 - 2018

Boat Bar

We wanted to add an element to the boat bar design that will combine the Red Bull brand with Le Vele Alassio club. Thats why we sum the principle elements of each brand getting to a form that will complement the stand design and that can become the new symbol of the club. We arrived to a triangular form that with some slight inclinations, it highlights the perspectives of the bar, and besides accetuates them by using a led lighting system; but nevertheless it doesn’t removes visibility to the Red Bull coolers.
The concept of levitation of the cooler responds to the Red Bull slogan “Red Bull gives you wings”. We grabed this concept to be able to highlight the cooler so it could be seen from all the view points of the club. Its structure consists in a metallic pole that carry the cooler in the most subtle way possible, to follow the concept as accurately as possible.